Guild Will Build: New App Sets Goal to Help Military Community Build Personal Wealth

Guild Financial App Sets Goal to Help Military Community Build Fifty Billion Dollars in Personal Wealth by 2032

There’s a new finance app on the scene and its founders have their sights set on making some pretty big waves.

“Our mission is to help the military community save and invest fifty billion dollars over the next 10 years.”

Sean Bonner

I sat down with one of the app’s founders, Sean Bonner, for a quick interview to get the scoop on this new investment platform. Bonner, a former Navy Intelligence Officer and a career finance man on Wall Street, wanted to make an impact on financial readiness in the military community and equip his peers to build their personal wealth.

He noticed a distinct lack of financial literacy and an immense need for support. Bonner operates under the vision that military community members should be educated and equipped to take control of their financial freedom. In order to accomplish his mission, he and his executive team came up with Guild Financial, which launched on Veteran’s Day 2021.

Guild is self-directed investing platform, like Charles Schwab, E-Trade, or Robinhood. The app allows users to log on, access their brokerage account, and make all their own decisions.  In addition, one of the unique components this app features is an education piece on the basics of personal finance.

And, guess what? This company will pay you to learn.

When we were a young Air Force family, we could count the things we knew about building wealth and ensuring our financial future on one hand. We were naïve and certainly did not know our way around handing money. Like most inexperienced new couples, we received our first credit application and the rest was history. Before we knew it, we were saddled with debt, tight on income, and living outside of our means.

This doesn’t have to be the case. Guild’s app has a specific section which is dedicated to learning the essentials of personal finance. They have linked to the DoD.’s Financial Readiness resources and will deposit $5 into your account for watching.

When you set up your new account, be prepared to input all of your information, like your social security number and banking information. In participating, you are opening a brokerage account, allowing you to purchase and trade stocks.

Trading is as easy as “1,2,3.” Once your account is set up, you can see the app’s leaderboard- showcasing the most popular investments and who is making the most of their shares- all without the dollar amounts of course. Additionally, the shares available for purchase are fractional. You can begin trading with as little as $1.

Why not build wealth, instead of paying out? Once someone begins to understand the power behind saving money- and not spending it, then that person can grow to the stage of investing. Investing can shore up a family’s future, provide financial freedom, and help accrue lasting income.

To quote Sean Bonner, “Who is more deserving to participate in the American economy than those who have pledged their lives to defend it?”

To learn more about Guild Financial or get the app, visit their website at www.guild.financial or follow them on social media @guild_financial.

Megan Brown: Megan B. Brown is a seasoned military spouse, mother of four, and military missionary. She is the Founder and Executive Director of MilSpo Co.- a military nonprofit focused on the intentional discipleship of today's military community. Throughout Megan's journey as a military missionary, her ministry has been recognized with the Air Force Lifetime Volunteer Excellence Award and has earned her the 2016 Armed Forces Insurance Keesler Air Force Base Military Spouse of the Year Award. Her mission is to recruit, raise up, and release military connected women to live on mission for Jesus. Her books, "Summoned" and "Know What You Signed Up For" have been released by Moody Publishers in Chicago. She lives in south Mississippi with her husband, MSgt Keith Brown, and their four energetic kiddos. To learn more or connect with Megan, visit www.milspoco.com.
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